Plain English Campaign (2024)

Plain English Campaign

We’ve edited, rewritten, clarified and Crystal-Mark approved over 24,000 documents worldwide since 1979.

Training

Plain English Campaign (2)

Learn plain English principles where you are or at a venue near you.

Accreditation

Plain English Campaign (3)

Crystal Mark, Internet Crystal Mark, Approved by, Book Mark and Honesty Mark – find out which seal of excellence you need and why.

Corporate Membership

Plain English Campaign (4)

Become a Plain English Campaign corporate member - save money and carry our logo on your documents.

Examples

Plain English Campaign (5)

Our annual award winners, past campaigns and examples of communication at its worst.

Plain English tools

Free guides

Plain English Campaign (6)

Drivel defence

Virtual open courses

Due to Covid-19 we're temporarily running our open courses online.

These cost £220 + VAT.

Ideal if you only have one or two people to train.

Plain English Campaign (2024)

FAQs

What is the campaign for plain English? ›

The Plain English Campaign (PEC) is a commercial editing and training firm based in the United Kingdom. Founded in 1979 by Chrissie Maher, the company is concerned with plain-language advocacy, working to persuade organisations in the UK and abroad to communicate with the public in plain language.

What are examples of plain English? ›

''I ate lunch in the park. '' is an example of a sentence in plain language. The sentence uses short, common words in active voice and people can easily understand it.

How long is a plain English sentence? ›

So what is plain English? It is a message, written with the reader in mind and with the right tone of voice, that is clear and concise. Most experts would agree that clear writing should have an average sentence length of 15 to 20 words.

What are plain English principles? ›

Plain language is clear, concise, organized, and appropriate for the intended audience. Write for your reader, not yourself. Use pronouns when you can. State your major point(s) first before going into details.

What are the rules for plain English writing? ›

Plain language writing tips
  • use short, simple, common words.
  • explain legal or difficult terms.
  • remove unnecessary words and be precise.
  • use short sentences.
  • use short paragraphs.
  • use an active voice.
  • use verbs instead of nouns derived from verbs.
  • use 'you' and 'we'

What is the plain English Award? ›

The Plain English Speaking Award aims to encourage the use of clear and effective spoken English. Since its inception in 1978, the competition has provided an invaluable opportunity for NSW senior students to improve their confidence and to develop their speech-writing and public speaking skills.

What is the purpose of plain English? ›

Using plain language means you're transparent — you're not hiding behind jargon, ambiguity, and acronyms. Plain language helps you connect with your readers, and build a reputation for reliability and trustworthiness.

What does plain English refer to? ›

Plain language (also called plain writing or plain English) is communication your audience can understand the first time they read or hear it.

How can I learn plain English? ›

Plain English in a nutshell
  1. Think about your audience.
  2. Open with what matters most to your audience.
  3. Use "you" and "we"
  4. Avoid the passive voice.
  5. Keep sentences and paragraphs short.
  6. Use lists.
  7. Use the simplest words that work.
  8. Avoid nominalisations ("zombie nouns")
Dec 6, 2021

Is 35 words a long sentence? ›

Fairly difficult (Medium long sentence length): 21-25 words. Difficult (Long sentence length) : 25-30 words. Very Difficult (Very long sentence length) : 30-40 words. Extremely difficult (Extremely long sentence length) : 40+ words.

Is 20 words a sentence? ›

Sentences are usually between 15–20 words.

Is 25 words a sentence? ›

25 words is about 1-2 sentences.

A sentence typically has 15–20 words.

What are the 5 rules of plain language? ›

Crafting Your Message with Plain Language

proofread another student's work, or your own, with a focus on the five principles of plain language: active voice, common words, positive tone, reader focus, and short (concise) words and sentences.

What is communicating in plain English? ›

Plain English simplifies a message so that it can be quickly and easily understood. It is a way of conveying complex ideas in a way that most readers can understand. The audience can grasp the message the first time they read it – it is suitable for busy policy makers. It avoids obscurity.

What is a plain language answer? ›

Most literacy and communications scholars agree that plain language means: "Clear and effective communication" (Joseph Kimble) "The idiomatic and grammatical use of language that most effectively presents ideas to the reader" (Bryan Garner) "Clear, straightforward expression, using only as many words as are necessary.

When did the Plain English campaign start in England? ›

Plain English Campaign has been in existence since 1979, campaigning against jargon gobbledygook. The Campaign officially began after founder, Chrissie Maher OBE, publicly shredded hundreds of official documents in Parliament Square, London.

What is the formal definition of a campaign? ›

noun. /kæmˈpeɪn/ /kæmˈpeɪn/ a series of planned activities that are intended to achieve a particular social, commercial or political aim.

Why is it important to write in plain English? ›

Plain language means readers understand your documents more quickly. Readers call less often for explanations. They make fewer errors filling out forms. They comply more accurately and quickly with requirements.

When did the plain English movement start? ›

1970s. For many of us in the government today, the current plain language movement had its start in the 1970s when the federal government encouraged regulation writers to be less bureaucratic.

Top Articles
Latest Posts
Article information

Author: Prof. An Powlowski

Last Updated:

Views: 5820

Rating: 4.3 / 5 (64 voted)

Reviews: 95% of readers found this page helpful

Author information

Name: Prof. An Powlowski

Birthday: 1992-09-29

Address: Apt. 994 8891 Orval Hill, Brittnyburgh, AZ 41023-0398

Phone: +26417467956738

Job: District Marketing Strategist

Hobby: Embroidery, Bodybuilding, Motor sports, Amateur radio, Wood carving, Whittling, Air sports

Introduction: My name is Prof. An Powlowski, I am a charming, helpful, attractive, good, graceful, thoughtful, vast person who loves writing and wants to share my knowledge and understanding with you.