How Well Is Your Business’ Present Strategy Working? | Global Business Consultants (2024)

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James | Strategist at GBC | October, 14

In evaluating how well your company’s present strategy is working, the best way to start is a with clear view of what your strategy entails. The first thing to examine is your company’s competitive approach. What moves has your company made recently to attract customers and improve its market position – for instance, did you cut prices, improve the design of your products, added new features, stepped up advertising, entered a new geographic market whether domestic or foreign, or perhaps merged with a competitor? Are you striving for a competitive advantage based on low costs or a better product offering? Are you concentrating your business on serving a broad spectrum of customers or a narrow market niche? Your company’s functional strategies in Research & Development, production, marketing, finance, human resources, information technology, and so on further characterize your company’s strategy, as do any efforts to establish competitive valuable alliances or partnerships with other enterprises.

The three best indicators of well your company’s strategy is working are (1) whether your company is achieving its stated financial and strategic objectives, (2) whether your company’s financial performance is above the industry average, and (3) whether it is gaining customers and increasing its market share. Persistent shortfalls in meeting your company performance targets and weak marketplace performance relative to rivals are reliable warning signs that your company has a weak strategy or suffers from poor strategy execution or both.

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How Well Is Your Business’ Present Strategy Working? | Global Business Consultants (2024)

FAQs

How well is the company's present strategy working? ›

The three best indicators of well your company's strategy is working are (1) whether your company is achieving its stated financial and strategic objectives, (2) whether your company's financial performance is above the industry average, and (3) whether it is gaining customers and increasing its market share.

What are global business strategies? ›

A global strategy is a plan to help a company grow from an international business (which sells products or services in other countries) to a global business that operates facilities like factories and distribution centres around the world.

How to take stock of how well a company's strategy is working? ›

The three best indicators of how well a company's strategy is working are:
  1. Whether it is achieving its stated financial and strategic objectives.
  2. Whether its financial performance is above the industry average.
  3. Whether it is gaining customers and gaining market share.

What are the benefits of developing a global business strategy? ›

It allows companies to tap into new markets, increase revenue and profitability, develop a competitive advantage, and manage risk by diversifying their operations.

How do we evaluate how well a business strategy is working? ›

How to Measure Your Strategy's Success
  1. Revisit Goals and Objectives. Every business strategy needs clearly defined performance goals. ...
  2. Review Measures. ...
  3. Supervise Monitoring Systems. ...
  4. Talk to Employees. ...
  5. Reach Out to Customers.
Jan 4, 2024

What are the three best indicators of how well a company's strategy is working? ›

The three best indicators of how well a company's strategy is working are – (1) Whether the company is achieving its stated financial and strategic objectives, (2) Whether its financial performance is above the industry average, and (3) Whether it is gaining customers and gaining market share.

What are the three main global strategies? ›

Multinational corporations choose from among three basic international strategies: (1) multidomestic, (2) global, and (3) transnational. These strategies vary in their emphasis on achieving efficiency around the world and responding to local needs.

What are the 4 global operations strategies? ›

Multinational corporations choose from among four basic international strategies: (1) international (2) multi-domestic, (3) global, and (4) transnational. These strategies vary depending on two pressures; 1) on emphasizing low cost and efficiency and 2) responding to the local culture and needs.

What are the main objectives of the global strategy? ›

The four main objectives of the Global Strategy 1are: (1) to reduce the risk factors for non-communicable diseases that stem from unhealthy diets and physical inactivity by means of essential public health action and health-promoting and disease preventing measures; (2) to increase the overall awareness and ...

How do you evaluate the effectiveness of a strategic plan? ›

The how: Evaluating your strategic plan in 5 steps
  1. Set clear metrics: Define what success looks like with specific, measurable goals.
  2. Gather your data: Look at your performance, gather feedback, and get the numbers.
  3. Compare reality to goals: How did you actually do compared to what you hoped to achieve?

How to know if strategy is working? ›

These are the steps you can use to evaluate strategies for your organization:
  1. Establish standards. Before you evaluate a strategy or policy, try to create a set of standards that you can use to measure the progress and goals of the strategy. ...
  2. Measure performance. ...
  3. Analyze results. ...
  4. Make adjustments. ...
  5. Set goals.
Mar 10, 2023

How to analyse a business strategy? ›

Key Components In Strategic Analysis: 5 Steps
  1. Determine the level of strategic analysis you're performing. ...
  2. Gather a team to help. ...
  3. Use one or more analytic methods such as SWOT or PESTLE to conduct your analysis. ...
  4. Summarize your findings and present them to the team. ...
  5. Devise a formal strategy based on the analysis.
May 9, 2024

What are the key global business strategies? ›

Local responsiveness is the degree to which the company must customize their products and methods to meet conditions in other countries. The two dimensions result in four basic global business strategies: export, standardization, multidomestic, and transnational. These are shown in the figure below.

What are the 5 key benefits of business strategy? ›

5 key benefits of business strategy
  • 1 – Establishing direction. A business strategy will first and foremost set the direction for your company. ...
  • 2 – Making wise decisions. ...
  • 3 – Avoid competitive convergence. ...
  • 4 – Measure success. ...
  • 5 – Increase satisfaction.

What are the pros and cons of global strategy? ›

  • Advantage: Expand Your Target Customer. ...
  • Disadvantage: Challenges of Foreign Culture. ...
  • Advantage: Diversifies Your Business. ...
  • Disadvantage: Financial Risk.

What is good evidence of how well a firm's present strategy is working? ›

One important indicator of how well a company's present strategy is working is whether: the company is achieving its financial and strategic objectives and whether it is an above-average industry performer.

How do you see how well a company is doing? ›

12 ways to tell if a company is doing well financially
  1. Growing revenue. Revenue is the amount of money a company receives in exchange for its goods and services. ...
  2. Expenses stay flat. ...
  3. Cash balance. ...
  4. Debt ratio. ...
  5. Profitability ratio. ...
  6. Activity ratio. ...
  7. New clients and repeat customers. ...
  8. Profit margins are high.

How do you present a company strategy? ›

How to structure an effective strategy presentation
  1. Define your objective. Objective: What do you want to achieve with your presentation? ...
  2. Know your audience. ...
  3. Create a compelling opening. ...
  4. Outline your strategy. ...
  5. Set business goals. ...
  6. SWOT analysis. ...
  7. Effective strategy execution. ...
  8. Gain buy-in.

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