The iconic KFC logo is recognizable worldwide, but have you ever wondered what the logo actually means? In this article, we will take a closer look at the KFC logo and uncover its hidden meanings.
History of the KFC Logo:
The KFC logo was first introduced in 1952 and has undergone several design changes over the years. The original KFC logo featured the image of Colonel Harland Sanders, the founder of KFC, with the company name “Kentucky Fried Chicken” written in a script font.
In 1978, the KFC logo was redesigned to feature a simpler and more modern design. The new logo featured the company name in a block font with a red and white color scheme. This design was used for over two decades until 1991 when the logo was redesigned once again.
The current KFC logo was introduced in 1991 and features a stylized image of Colonel Sanders with the company name “KFC” written in a red and white block font.
Meaning Behind the KFC Logo:
The KFC logo is more than just a simple design. It actually contains several hidden meanings that relate to the company’s history and values.
- Colonel Sanders:
The image of Colonel Harland Sanders is the most recognizable element of the KFC logo. The Colonel is shown in a white suit and black tie, with his signature goatee and glasses. The image of the Colonel is a nod to the company’s founder and his original recipe of 11 herbs and spices that is still used today.
- Red and White Color Scheme:
The KFC logo features a red and white color scheme. The color red is often associated with energy, excitement, and passion, which reflects the company’s commitment to providing high-quality food and service. The color white, on the other hand, is associated with purity, cleanliness, and simplicity, which reflects the company’s dedication to using fresh ingredients and simple cooking techniques.
- Block Font:
The KFC logo uses a bold and simple block font for the company name. This font is easy to read and instantly recognizable, which makes it perfect for a fast-food brand. The font also gives the logo a sense of strength and stability, which reflects the company’s long-standing reputation in the industry.
- Hidden Symbolism:
The KFC logo also contains some hidden symbolism that most people may not be aware of. If you look closely at the logo, you can see that the Colonel’s bowtie forms the shape of a stylized chicken. This subtle detail is a nod to the company’s primary product, fried chicken, and is a clever way to incorporate a chicken into the logo without being too obvious.
The KFC logo is more than just a simple design. It is a reflection of the company’s history, values, and commitment to providing high-quality food and service. The image of Colonel Sanders, the red and white color scheme, the block font, and the hidden symbolism all come together to create a powerful and memorable logo that is instantly recognizable worldwide.