Long Trades vs. Short Trades: Which Should You Use? (2024)

Long trades are those intended to profit from rises in a security’s price. Short trades are those designed to profit from drops in a security’s price. Often, long trades involve buying shares and selling them at a profit, while short trades involve borrowing shares to sell now, then buying them back later, hopefully at a lower price than the initial sale.

Key Takeaways

  • Long trades involve buying then selling assets to profit from an increase in the asset’s price.
  • Short trades involve selling a borrowed security and buying it back at a lower price profit from the decrease in its price.
  • Short trades can be much riskier than long trades, so they should be left to experienced investors.

What’s the Difference Between Long Trades and Short Trades?

Long TradesShort Trades
Buy shares to sell laterBorrow shares to sell, then buy them back later
Profit from increases in a security’s priceProfit from decreases in a security’s price
Limited riskTheoretically unlimited risk

How To Complete the Trade

Both types of trades involve buying and selling a security, although executing a long trade and a short trade requires a slightly different process.

Going long on a security uses the process that most investors are familiar with. You purchase a security and hold it for a period, hoping for its price to increase during that time. At a later date, you sell the security, hopefully for a profit.

Note

You might also hear options trades referred to as long or short positions based on how the trader will profit from the options, based on movements in the underlying security’s price.

Shorting, by contrast, involves selling a security first. To start a short trade, you must first borrow shares from someone else, typically your broker. You then sell those shares on the market. You receive cash from the sale but owe a debt to whoever lent you the shares.

Later, you must buy the shares that you borrowed and return them to your lender to repay your debt. When you do this, you complete the short trade. Ideally, you’ll buy the shares for a lower price than you received when selling the borrowed shares, allowing you to keep the difference as profit.

Another important difference between long and short trades is the use of margin. You can place long trades on stocks using your regular brokerage cash account. To carry out short trades or short selling, you need to have a margin account with your broker. The margin account allows you to borrow stocks from your broker.

How To Profit

The greatest difference between long and short trades is how they generate profit.

Long trades profit when the security involved increases in price. Short trades profit when the security involved decreases in price.

For example, if you want to go long on XYZ stock, you could buy 100 shares at $50 each for a total of $5,000 (100 x $50). If XYZ rises to $55 per share, then the value of the shares you own rises to $5,500 (100 x $55). If you sell, you would profit $500 ($5,500 - $5,000) on the trade. If XYZ fell to $45 per share, your shares would be worth $4,500 (100 x $45) and you’d lose $500.

If you decided to short the XYZ stock, you’d need to borrow 100 shares from your broker. Now suppose you agree to sell those shares for $50 a share. That would mean you would receive $5,000 (100 x $50) in exchange for those shares. Only, you don’t own those shares. To return the shares to your broker, you would need to buy 100 shares.

If the share price of XYZ drops to $45 per share, you can buy the 100 shares for $4,500 (100 x $45). Since you only spend $4,500 but receive $5,000, your profit would be $500. However, if the price of XYZ stock rises to $55 per share, you would need to spend $5,500 (100 x $55) and you’d be spending more than you make on the trade, leading to a loss of $500.

Risk

It’s very important to understand the difference in risk between long trades and short trades. The risk for a long trade is limited. If you buy a stock for $20, the worst-case scenario is that its price falls to $0 and you lose $20. The price cannot be negative, meaning your total risk is the amount you invested.

When you short a security, your potential risk is unlimited. Eventually, you must repurchase the stock you sold short. There is no limit to how high a stock’s price can rise. If you short sell a share for $20, it could rise to $40, $100, $100,000, or even higher, so you could wind up losing much more through shorting than through long trades.

Special Considerations for Shorting

One important thing to consider when using a short trading strategy is that the SEC places some restrictions on short sales. Large-scale short sales can drive down a stock’s price quickly, which led the SEC to impose the alternative uptick rule in 2010.

This rule states that if a stock’s price drops 10% or more from its previous closing price in one day, short sales will be limited. They can only occur if the stock’s price is above the current highest price at which an investor is willing to buy the stock.

Note

The SEC has warned investors about potential stock manipulation occurring on social media and websites. Some malicious actors may encourage people to short (or go long) on a stock in efforts to manipulate the market, which can cause victims to lose significant amounts of money.

Which Is Right for Me

Long and short trades fill two different niches. If you believe that a stock’s price will rise, go for a long trade. If you think it will fall, a short trade will let you profit from that price movement.

However, for most investors, long trades will generally be the better way to go. They’re less risky, and shorting stocks can be complicated. Only consider short trades if you’re an experienced trader and can handle the high risk.

The Bottom Line

Long trades and short trades are two strategies that traders can use to profit from movements in a stock’s price. Long trades are more commonly used by investors who want to buy and hold a stock in hopes that it appreciates in price. Short selling is popular with day traders but exposes investors to much greater risk.

Frequently Asked Questions (FAQs)

How long do long trades take to settle?

The U.S. stock markets operate on a T+2, or trade date plus two days, settlement cycle, which means that in general, it takes two days from the time a long trade occurs for those trades to settle.

What is short selling?

Short selling is a transaction where the trader hopes to profit from a decrease in the price of a security. It involves borrowing a security from someone (normally, your broker), then selling it on the market. You would need to buy the security to return the shares to your broker. If the price of the security decreases, you would buy the security at a lower price than you already agreed to sell it, and the difference would be the profit.

How do you make money shorting stocks?

Short sellers make money by betting that a stock’s price would go down. If you borrow a share and sell it for $50, then buy it back for $40 and return it to your lender, you get to keep the $10 difference as profit. However, since the price of a stock can keep increasing theoretically, short sellers face unlimited risk.

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Sources

The Balance uses only high-quality sources, including peer-reviewed studies, to support the facts within our articles. Read our editorial process to learn more about how we fact-check and keep our content accurate, reliable, and trustworthy.

  1. U.S. Securities and Exchange Commission. “Stock Purchases and Sales: Long and Short.”

  2. Charles Schwab. “Short Selling: The Risks and Rewards.”

  3. Fidelity Investments. “Margin and Selling Short.”

  4. U.S. Securities and Exchange Commission. “Key Points About Regulation SHO.”

  5. U.S. Securities and Exchange Commission. “SEC Approves Short Selling Restrictions.”

  6. U.S. Securities and Exchange Commission. “Thinking About Investing in the Latest Hot Stock?

  7. U.S. Securities and Exchange Commission. “Key Points About Regulation SHO: What Is Meant by T+2?

  8. U.S. Securities and Exchange Commission. “Short Sale Restrictions.”

Long Trades vs. Short Trades: Which Should You Use? (2024)

FAQs

Long Trades vs. Short Trades: Which Should You Use? ›

Long trades involve buying then selling assets to profit from an increase in the asset's price. Short trades involve selling a borrowed security and buying it back at a lower price profit from the decrease in its price. Short trades can be much riskier than long trades, so they should be left to experienced investors.

How do you decide whether to go long or short? ›

Decide whether you think the price will rise or fall

If market history and current conditions support that the price will rise, you'll take a long position. Conversely, if you think that the price will fall, you'll take a short position.

How to decide whether to short or long a stock? ›

When do I go long or go short? You would normally go long when you believe that the market price will rise and go short if you think it'll fall. Typically, the research that instructs your trading plan will determine whether you should go long or short when getting exposure to an underlying asset.

Why short term trading is better than long term? ›

Short term investment allows you to achieve your financial goals within a short span, with a lower risk. On the other hand, if you have a greater risk appetite, wanting higher returns, you can select long term investment avenues.

What type of trading is most successful? ›

The defining feature of day trading is that traders do not hold positions overnight; instead, they seek to profit from short-term price movements occurring during the trading session.It can be considered one of the most profitable trading methods available to investors.

What is the difference between a long trade and a short trade? ›

The distinction between going long and going short is brief but important: Being long a stock means that you own it and will profit if the stock rises. Being short a stock means that you have a negative position in the stock and will profit if the stock falls.

What is the difference between a long and a short trade? ›

Having a “long” position in a security means that you own the security. Investors maintain “long” security positions in the expectation that the stock will rise in value in the future. The opposite of a “long” position is a “short” position. A "short" position is generally the sale of a stock you do not own.

When should you short stocks? ›

Typically, you might decide to short a stock because you feel it is overvalued or will decline for some reason. Since shorting involves borrowing shares of stock you don't own and selling them, a decline in the share price will let you buy back the shares with less money than you originally received when you sold them.

Is shorting a stock illegal? ›

Though short selling has been legal for the past century, some short-selling practices have remained legally questionable. For example, in a naked short sale, the seller doesn't first track down the shares that are then borrowed and sold.

How to square off a short trade? ›

Square off is a term used in the share market to refer to the closure of a position. When a trader buys or sells a share, they are said to be “long” or “short” in that share. To square off a position means to close it, or to sell the shares if the trader is long, or to buy them back if the trader is short.

Which is more profitable short term or long-term? ›

There are several risks that are involved with investments which is why the stock market has a 50:50 success rate. It is for this reason, that short-term equity investments are considered as risky, whereas long-term investments are considered much more profitable and consistent in terms of returns.

Why is short-term trading risky? ›

Short term trading can be risky and unpredictable due to the volatile nature of the stock market at times. Within the time frame of a day and a week many factors can have a major effect on a stock's price.

Why is long-term trading better? ›

Long-term investments, such as stocks or real estate, typically offer higher potential returns but require patience and a willingness to ride out market volatility. They're better suited for goals that are several years away, like retirement.

What is the 3 5 7 rule in trading? ›

The 3–5–7 rule in trading is a risk management principle that suggests allocating a certain percentage of your trading capital to different trades based on their risk levels. Here's how it typically works: 3% Rule: This suggests risking no more than 3% of your trading capital on any single trade.

What are the golden rules of trading? ›

Let profits run and cut losses short Stop losses should never be moved away from the market. Be disciplined with yourself, when your stop loss level is touched, get out. If a trade is proving profitable, don't be afraid to track the market.

Which trading strategy is most accurate? ›

Trend trading strategy. This strategy describes when a trader uses technical analysis to define a trend, and only enters trades in the direction of the pre-determined trend. The above is a famous trading motto and one of the most accurate in the markets. Following the trend is different from being 'bullish or bearish​' ...

Is shorting easier than going long? ›

Using this crude math, a short is at a 9% disadvantage to a long on an annual basis (5% Market Trend + 2% Cost to Borrow + 1% Management + 1% Asymmetry). Given that, there is no doubt that shorting is harder than going long.

How long should you keep a short? ›

An investor should ideally hold a short position for as long as the investment is profitable and as long as one can reasonably expect the profits to increase in the future. However, there are a number of additional factors that can influence a short seller's decision on when to close out his or her position.

How do you know what to short? ›

Other techniques that can tell an investor when it's time to short include tracking seasonal factors such as tax-loss selling, insider moves, declining fundamentals, and sector weakness.

How long should I short for? ›

You can maintain the short position (meaning hold on to the borrowed shares) for as long as you need, whether that's a few hours or a few weeks. Just remember you're paying interest on those borrowed shares for as long as you hold them, and you'll need to maintain the margin requirements throughout the period, too.

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