Bold, original, creative. Absolut Vodka launched in New York, 1979. Our transparent and label-less bottle, inspired by an 18th Century medicine bottle, stood out from its tall, flashy, competitors. This was 1970s New York, after all. You had to be different to get noticed.
Inspiration through collaboration
It was something of a first when Absolut started collaborating with artists and thinkers. Our first collaboration was in 1985 with Andy Warhol. The success of the ‘Absolut Warhol’ commission kick-started something of a relay race, with the Absolut baton being passed between some 550 artists since. There are over 850 pieces of Absolut art on display at the “Spritmuseum” in Stockholm — you should come see it sometime.
Advertising, our way
Where other brands created loud, abrasive campaigns, we stuck to our Scandinavian roots — cool, calm, collected. Visual and verbal puns combined with simple, striking imagery, always with our famous bottle’s silhouette somewhere in the ad. We are proud to say this came to be the longest running marketing campaign in advertising history.
Evolution, not revolution
Absolut Vodka is still a unique character, in both design and taste. Still ridiculously curious about creativity, collaborations and art. And still the key player for the perfect mix in any social occasion. And since all vodka from Absolut is produced in Southern Sweden, our superb vodka tasted exactly the same then as it does now. Nothing has changed.
The ways to enjoy Absolut Vodka Original are almost as many as the number of times it is distilled – countless. Bring your friends or bring yourself. Mix with many or keep it neat. Add soda water, lime juice and a couple of lime slices to serve yourself the perfect Absolut Vodka Soda or pick any of the drinks below. This is One Superb Vodka.
“Mouthfeel is exceptionally smooth. Settling very peacefully it slowly descends in a harmonised way. The taste has slight hints of caramel and vanilla and the finish is fresh and fruity. Absolut Vodka is the true definition of balance and harmony.”
“It coats your mouth with this long-lasting feel and stays there. Delicious.”
“You can’t go wrong with the Original, it has that balance and versatility you look for in a vodka. It goes well with anything you may want to mix it with, and that makes it perfect for sharing over nice food and awesome experiences.”
At Absolut, the slogan “One source of one community” isn't just a catchphrase that can be seen on our every bottle; it's a fundamental principle that guides our every action.
Is my Absolut Vodka bottle fake? The Absolut Vodka is laser marked, with a LOT-code (light grey marking), placed horizontally, ca 10 mm from the bottom.The height of letters and figures in the code are ca 2-3mm.
Absolut Elyx's slightly higher ABV ensures the vodka “hold[s] its own when mixed with a heavier glug of vermouth,” while those who prefer very dry Martinis will be quite pleased with Grey Goose as the base. Absolut's myriad flavors can also make for a fun twist on co*cktails.
Tito's is from 100% corn while Absolut is from winter wheat. Quality alcohol from corn is sweeter and more delicate than those from other grains. Tito's is also made in small batches by pot still while Absolut is made in enormous continuous column stills. So Tito's has a fighting chance!
Absolut Rainbow. Since the early 1980's, we have been supporting the LGBTQ+ community as part of our strong belief that people should be free to love who they choose, and everyone should be free to express themselves.
The literal translation, 'Absolute Pure Vodka', of the brands original name 'Absolut Rent Bränvin' could not registered in the States because 'absolute' was a common adjective so was shortened to Absolut as in the original Swedish spelling.
Freezing vodka does nothing to harm it — in fact it actually creates a much more viscous texture which is hard not to enjoy with vodka. But with alcohol, there are certain molecules that get “killed off” at various temperatures.
From our first round of tasting until our last, Kirkland Signature American Vodka was unanimously our favorite of the bunch. If you want a clean, neutral vodka to drink on its own, in co*cktails, or subdued with other mixers, this is the bottle we'd recommend.
Absolut Vodka is a very refreshing beverage. It has a great taste and it is much smoother than other brands of vodka. The price is a little on the higher side, but the quality makes it worth it. The bottles are also visually appealing, making it worth the price.
Absolut Elyx is a true luxury vodka, built on the principles of quality, integrity and craftsmanship, distilled in a manually operated vintage copper still from 1921. The result is an award winning vodka with a rich and smooth mouth feel.
“Absolut Vodka” was written in large and clear blue letters, and the accompanying slogan “Country of Sweden” added in elegant black font across the middle. In the spring of 1979, Absolut Vodka was launched at a trade fair in New Orleans.
That is why the popular company slogan is "Vodka so filtered - we even took the Russia out of it". The bottle is a cobalt blue with a clear, adhesive label.
We strive to redefine the vodka market and the world we live in by inspiring people of all backgrounds to come together to mix ideas and drinks, respectfully and responsibly.
FAQs. What makes Absolut 100 different from other vodkas? Absolut 100's unique selling point is its high strength and unparalleled smoothness, making it a premium choice for vodka connoisseurs.
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Introduction: My name is Catherine Tremblay, I am a precious, perfect, tasty, enthusiastic, inexpensive, vast, kind person who loves writing and wants to share my knowledge and understanding with you.
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